Stop Selling Change. Start Leading Progress.
first published at coachinggowhere.com
It's the beginning of the work day, a Monday...
the joy and freedom of the weekend spent with friends and family vivid in our consciousness, no doubt dulled a little by the commute experience, but nonetheless, here we are sitting down at our desk or still on the train, opening our inbox.
Have you noticed that there is a mood for most of us when we are offered change? There's an email that lets us know some change is coming at some future point. Could be big, small or just profound but what are the immediate emotions we feel?
I'll take a hunch that like me there are elements of fear of some damage or harm, some sadness at a potential loss and sure, some of us will be excited to a degree about a pending opportunity and even a small degree of satisfaction that someone somewhere got what was coming? But then, the process of change grinds through its inevitable steps and these emotions become an experience on a weekly, daily even hourly cadence which results in a one off emotion becoming a mood or a predisposition to feel a particular emotion.

There is another way, and the linguistics are simple. A change that we believe will be good for us, can't come quick enough. The simple word for change that we assess to be good for us is progress. Now think about the emotions you feel when you are involved in progress. Energising, engaging, purposeful come to my mind.
I think of my dog as I reach for the leash, she knows that we are going to progress from here, to being outside on a walk, a change that can't come quick enough and see that waggy tail held high. You don't have to be a dog whisperer or a reader of body language to see "waggy tails" in our teams, and it is down to us, leaders to trigger that physical and emotional event.
How does the leader embody progress? Tell a great story
The beginning of the story of progress starts with honoring the present. I have used techniques like a history wall to achieve this. Bring all of the stakeholders together to honor what has gone before, have them all bring evidence and testimony together on a place like a wall that it can be easily observed, consumed.

Now comes the magic, the leader's moment to generate the future in a context of progression to a future where the change is so good for all stakeholders that it can't come quickly enough. The final act is to celebrate the journey. Who was outstanding in generating even the smallest of progressions? Remember that being obviously good, creates an emotion that if repeated becomes a mood. The leader's opportunity is to create a mood of progress, so value anyone that can help you get tails wagging.
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The Company will not release this information to other parties unless you request it. The Company provides banner and other advertising on its web site, from Google and other third parties, that may place and read cookies on your browser, or use web beacons to collect information in the course of advertisements being served. If you are concerned about your privacy regarding these advertisements, please refer to Google’s (or other third party) privacy policies. What about data security? We employ security measures to protect, so far as reasonably possible, your information from access by unauthorised persons and against unlawful processing, accidental loss, destruction and damage. We will retain your information for a reasonable period or as long as the law requires or permits. The Company requires that our advertisers and partners ensure the security of the data that users provide to them, however, in the event of a breach of their security measures, you agree that the Company will not be liable for any losses or damages. The Company limits access to personal information about users to employees, for whom we reasonably believe it is necessary, in order to provide products or services. May I see the information the Company collects about me? You are entitled to see the personal information held about you and you may ask us to make any necessary changes to ensure that it is accurate and kept up to date. If you wish to do this, please contact us at jstanbridge@gmail.com . We are entitled by law to charge a fee of £10 to meet our costs in providing you with details of the information we hold about you, but we may at our discretion waive this charge. Can I Opt-out? 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If proof comes to the attention of the Company that an individual user is under the age of eighteen (18) years, and is accessing our services and/or products without the consent, approval or authorisation of their parents or legal guardian, the Company will immediately terminate such account. Will there be changes to this Privacy Policy? The Company reserves the right to amend this Policy at any time, in the event that this becomes necessary after initial release, or in the event that it becomes necessary with respect to additional, deleted, modified or amended services provided by Company. The Company will not personally notify you of any amendments to this Policy. Users are urged to check this Policy frequently in order to determine whether any changes have been made. Users understand and agree that continued use of the Company web site assumes that they have read and accepted this Policy, as it may be amended from time to time. Where can I access this policy? This Policy is accessible from the Home Page of the Company web site, under the link “Privacy Policy”. Spy ware The Company never uses or installs spy ware on user computers, nor do we use spy ware to retrieve information from user computers. Your California Privacy Rights IF YOU ARE A USER IN CALIFORNIA, USA: The State of California, USA, has passed legislation requiring certain specific disclosures be made available to California residents who use the Internet and provide information that may be used for marketing purposes. That legislation requires any business that discloses a customer’s personal information (as defined by the “Act”) to any 3rd-party, for direct marketing purposes, to provide the customer a method for obtaining the names, addresses and certain other specified details of anyone who might have received that personal information. If you are a California resident you may request this information from Company by writing to: James Stanbridge 1 Perrymead Chichester PO20 2GZ UNITED KINGDOM Attn: California, USA Privacy Rights. or by sending an e-mail, with “California, USA Privacy Rights” in the subject line, to jstanbridge@gmail.com . Purposebridge Limited is not obligated to respond to more than one such request from User per calendar year. Section Titles The section titles used in this Policy are purely for convenience and carry with them no legal or contractual effect. Payment Partners The Company accepts Clickbank and Paypal as a payment options, and all users are subject to their individual terms of use, privacy policies and other legal requirements, which users can review at the following links: http://www.clickbank.com/legal.html and https://www.paypal.com/uk/home Users are encouraged to review the Terms of Use, Privacy Policy and other legal disclosures of payment partners. Contact All comments, queries and requests relating to our use of your information are welcomed and should be addressed to jstanbridge@gmail.com . What is the effective date of this privacy policy? This Privacy Policy was last updated, and became effective, on 07/04/2020.